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Strategic Communications: Work

STRATEGIC COMMUNICATIONS, ADVERTISING, MARKETING

From 2018 - 2019, I worked as a market research intern for DuBose Web Group. DuBose Web Group is a Columbia-based, family-owned web design and digital marketing company. 

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As a market research intern, I researching potential partners that fit the profile we curated as a team. I made initial contact with potential clients through the CRM, Hubspot. I am certified in Inbound Marketing and Inbound Sales through Hubspot. The response percentage rate for potential clients doubled throughout my internship at DuBose Web Group. 

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From 2016 - 2018, I worked as an account representative for The Daily Gamecock.  The Daily Gamecock is University of South Carolina's media organization. 

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As an account representative, I worked with local small businesses to create advertising plans to reach a student audience. I implemented cold-calling practices to grow my client list. I also used data analysis to develop the best advertising plan for each individual client. 

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Currently, I am an intern for Alzerina jewelry. Alzerina is small business located in Brooklyn, NYC. I create and edit content for Alzerina's Tiktok account to increase the account's engagement and following.

Strategic Communications: About
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